Perhaps we haven't had enough learning or sharing opportunities on the topic (over the last 20 years) but we're more connected than before so I do hope we get to hear every voice. A little performance monitoring history teaches that in the early days, software performance was primarily focused on functionality rather than service levels. What Google and similarly large players discovered was a shift driven by the need for systems to not only be functional but also reliable, performant and available. why? increasing complexity of systems (social-technical) and higher user expectations . Do you meet any of the following criteria: Are you working on software? Running on the modern cloud? Do you have two or more stakeholders on your team? Do you have or intend to have customers? at least one? Do you handle sensitive information on or through your software? ... Making this happen depends on a lot of factors and it doesn't have to be complex. At any scale, reliability is ...